Video Planning Kit

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Video Planning Kit



The Video Planning Kit is the perfect place to start if you’re new to video or want to level up your skills.

55 pages cover the most important topics for creating videos that convert your views into leads.

– Setting Goals for your Videos
  – Start at the End
– 500 Foot View
– Your Funnel
– Create a Goals Statement
– Content Planning
  – Know Your Audience
– Creating Content Categories
– Structure Videos for Maximum Watch Time
  – Creating a Good Title
– Creating Eye-Catching Thumbnails
– Use an Opening Hook
– Video Recording
  – Planning Your Recording
– Give Your Videos a Professional Polish
– Tripods, Lighting and Microphones
– Speaking & Presenting Tips
– Video Editing
– Using Calls-to-Action
– Scheduling Posts
  – Using Facebook’s Meta Business Suite
– Equipment Shopping List
  – Tripods
– Lighting
– Microphones